Above: Samsung’s XR. Images courtesy Samsung Electronics
Samsung Electronics Co., Ltd. recently unveiled Galaxy XR, introducing a new category of AI-native devices. It’s the first step in Samsung’s long-term XR journey, with innovations to come across the full spectrum of XR form factors, including AI glasses.
As the first product built on the new Android XR platform developed together by Samsung, Google and Qualcomm Technologies, Galaxy XR showcases the future of discovery, play and work, allowing users to enjoy deeply immersive experiences.
XR is an umbrella term for all immersive technologies that blend the physical and digital worlds. It encompasses virtual reality (VR), augmented reality (AR), and mixed reality (MR), which represent a spectrum from fully replacing reality to overlaying digital elements onto it.
“With Galaxy XR, Samsung is introducing a brand-new ecosystem of mobile devices,” said Won-Joon Choi, Chief Operating Officer of Mobile eXperience (MX) Business at Samsung Electronics. “Built on Android XR, Galaxy XR expands the vision for mobile AI.” “Android XR is the first Android platform built entirely for the Gemini era, and we are incredibly excited to take a significant leap forward today with the launch of Galaxy XR,” said Sameer Samat, President of Android Ecosystem at Google.
“Through our partnership with Samsung, Android XR will unlock entirely new ways to explore, connect and create, building an open, unified platform for the next evolution of computing.”
“Galaxy XR embodies our vision for the future, where the synergy of AI and XR transforms the possibilities of personal computing,” said Alex Katouzian, Group GM of Mobile, Compute & XR at Qualcomm Technologies, Inc. “We’re thrilled to be collaborating on this initiative, as Galaxy XR will help to bring new use cases across various industries and pave the way for exciting multi-device experiences, all enabled by our work with Samsung and Google.
To bring Samsung, Google and Qualcomm’s vision for AI to life, Galaxy XR is the first product launched on the new Android XR platform, with Gemini embedded right from the start. With Gemini integrated at the system level, Galaxy XR doesn’t feel like a tool following users’ commands but a new type of AI companion that helps them manage their tasks, delivering natural and intuitive interactions through voice, vision and gesture.
In the form of a headset, it understands users’ surroundings by seeing what they see and hearing what they hear. This allows Galaxy XR to respond in conversational ways that feel natural and human, giving users entirely new ways of interacting with technology.
Open collaboration brings a scalable Android XR ecosystem
As part of a long-term vision for XR, Samsung has built a new XR ecosystem in partnership with Google and Qualcomm, opening new possibilities for the industry. Co-developed with Google and Qualcomm, Android XR is a powerful platform that puts AI at the center of the experience. It is designed to scale across a variety of form factors, from headsets to AI glasses and beyond, and Galaxy XR benefits from the strength of its open, scalable ecosystem.
All apps built on the Android platform work out of the box3 on Galaxy XR, ensuring users can enjoy familiar mobile experiences they already love and making the device as useful day-to-day as it is groundbreaking. Since the platform is built on OpenXR standards, it’s easy for developers using OpenXR, WebXR or Unity to bring their experiences to Galaxy XR — offering them more ways to scale and giving consumers more choices.
Discover, Work and Play Without Boundaries
Galaxy XR has been carefully engineered with a human-centric design to deliver long-term comfort. Through a combination of its shape, advanced materials and the structural optimization of each component, Galaxy XR achieves an optimal balance between lightweight design and robustness for daily use. The headset’s ergonomically balanced frame distributes pressure across the forehead and the back of the head, minimizing facial discomfort while providing steady support.
Samsung’s XR
The battery pack is separate from the headset, making the device more compact, light and comfortable to wear. Galaxy XR also features a detachable light shield, offering comfort when removed and deeper immersion by blocking external light when attached. These thoughtful innovations allow Galaxy XR users to fully engage in XR experiences with ease.
Thanks to its advanced sensors, cameras, and powerful hardware, Galaxy XR can precisely track users’ head, hand and eye movement. The device’s microphones are strategically placed and supported by software to filter out external noises and capture the wearer’s voice clearly. Through Galaxy XR, users can explore both virtual and real worlds in XR-specialized apps using natural physical interaction, with assistance from Gemini.
Powered by Snapdragon® XR2+ Gen 2, Galaxy XR delivers next generation immersive experiences with visual clarity and advanced AI through the Qualcomm® Hexagon™ NPU.7 Combined with its immersive sound and ultra-high-resolution displays, Galaxy XR places users at the center of extended worlds optimized for XR.
Samsung is also committed to meeting a wide range of use cases for enterprise needs such as virtual training in heavy industry and construction, including a partnership with Samsung Heavy Industries to utilize Galaxy XR for virtual shipbuilding training for work productivity and safety.
We also partnered with Qualcomm Technologies to utilise their efforts with Snapdragon Spaces™ technology to tap into an Enterprise ISV ecosystem, giving developers the tools to bring their applications to Galaxy XR and create new opportunities for the enterprise world to adopt business solutions optimised for Android XR. Together, these collaborations bring enterprise-ready XR capabilities that enable advanced training, co-design of solutions and secure remote collaboration.
In collaboration with Google, Samsung is also working with pioneering lifestyle brand Warby Parker, known for leveraging technology to create beautifully designed eyewear and deliver exceptional customer experiences.
At the same time, Samsung is also partnering with Gentle Monster to bring stylish, fashion-forward eyewear that blends cutting-edge, AI-native technology with cultural influence and design leadership. Seamlessly connected to the Android XR ecosystem, these devices will pair advanced XR capabilities with style, comfort and practicality, bringing boundary-free discovery, work and play into daily life.
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