Big screen playing in Winnetka

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Above: Samsung’s 3D Cinema screen in Switzerland. Photo courtesy Samsung.

Samsung’s new LED based cinema screen system will cost an estimated US$500,000 to $800,000. The company installed its first screen in the US yesterday at Pacific Theatres Winnetka in Chatsworth, a suburb of Los Angeles. The first film? Ready Player One.

According to The Hollywood Reporter

Samsung has additionally been showing their LED screen to filmmakers and Hollywood studio execs. The screen might be of particular interest to James Cameron, Ang Lee and other filmmakers exploring the use of higher frame rates. Ready Player One was screened on the Samsung system at 24 frames per second, the standard in cinema. But the tech manufacturer contends that it’s working to get the system up to a high frame rate of 60 frames per second.