Mark Lyndersay

Mark Lyndersay is a writer and photographer based in Trinidad and Tobago. He wrote 1,800 editorial leaders for Guardian Media Limited between 2001 and 2016 and now provides leaders for the T&T Newsday. He writes features and reviews for several publications. His column, BitDepth has examined personal technology issues continuously over the last 27 years. As a photographer, he divides his time between commercial assignments, editorial photography, annual reports and personal projects like Local Lives, which examines the backstory of life and culture in Trinidad and Tobago.

Defining journalism in the face of social media

What the media has needed right from the start of widespread Internet consumption of journalism is a way for its audience to find relevant work in a frictionless environment.

Digicel announces pre-paid plan enhancements

“What the changes in the business and in customer behaviour seem to have been ignoring is that if the customer is unhappy, well, to me, that’s toxic money.” - Jabbor Kayumov

About that missed call…

Timing is important, because the enemy of the scam is information. Once people are warned about the issue, they won’t return the call and the charges won’t end up profiting the scammers.

Why we hate data

The brutal truth is that surveys meant to inform advertiser support and rally reader interest in the product are a winner's game

The media advertising problem

Since the MediaTrak surveys stopped in 2015, there has been no public unveiling of any metrics for the media industry and the advertising that supports it.

2019 – The Annual Report to Readers

The site’s emphasis will increasingly be on projects, opportunities and stories that offer the potential to bring deeper understanding of underreported events and to break news that is being missed.

The to-do list, redux

Rewriting tasks to a refreshed priority refocuses the importance of looming deadlines.

Digicel launches Carnival campaign, new brand ambassadors

It’s a daring shift in approach for the company, which has previously tended to pluck its ambassadors near the peak of their careers.

To the Edge and beyond

As many as 36 per cent of Microsoft's corporate users are still using Windows 7 and are bouncing between a modern browser and IE 11. Nothing less than full, flawless backward compatibility is going to get any of those customers to upgrade.

Point Fortin goes cashless

WiPay will deliver 50 more terminals next week and plans to deploy 100 in total in Point Fortin at no charge. The pilot project targets small and micro-businesses.

Lead pencilling

Good pencils remain rare in stores even today, and truly horrible mass-market editions are the pencils most of us will end up using.

The pointless press conference

If the highlight of your event is to cut a ribbon, hold up an oversized cheque or to press a big button, it might be time to rethink strategy.
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An app to make co-parenting more accountable

“I built Zuko because everyday matters could become conflict when communication was scattered or misunderstood.”

In a US university film lab, a Trini is working and learning

Most people are pressing buttons. The work is in defining what the buttons do.

The Global Lense – The one about data and tech stack sovereignty

Most recent technology development appears to be companies outside the region tapping the market within the region.

Declaring independence from mobile roaming

Most modern smartphones, even those with a physical SIM tray, will also accept an e-SIM.

Intellico introduces AI agency service with 150 agents

The proper use of AI can help flatten the world and make opportunities available to small nations that they could not achieve previously.