In 2010 I addressed a room full of steelband professionals and told them of the dire straits their music and their brand was in. To date, not one thing has been done to change that situation, so this vidcast of the presentation and the issues it raises remains relevant.
Above: Jason Deng, General Manager, HuaweiTT. Photo courtesy Huawei. Interbrand, the world’s leading brand consultancy, recently released its 2015 Best Global Brands report. Following its debut on the 2014 list as the first mainland Chinese brand, Huawei, a global ICT company with operations in Trinidad and Tobago for almost a decade, appears on the 2015 […]
Samsung Electronics has risen to seventh position in Interbrand’s annual ‘Best Global Brands’ report released last week. The report recognized the global growth of Samsung’s brand value through creative marketing initiatives and continued market leadership across many product categories, including smartphones, televisions, digital appliances and memory devices. Up one spot this year –from eighth in […]